crashracingps3| "Immortal Sword World" IP game ecosystem activates new potential, mobile games enter a new stage of high-quality development
editor 2024-05-24 07:36:10 Nature 21
In a large number of playersCrashracingps3Eagerly looking forward to, "Xianjian World" will usher in three tests on May 31. It is reported that this test is the first time that the game has paid to delete the file, and the PC, Android and iOS terminals are interconnected.
As this year's blockbuster game, "Xianjian World" has not only attracted the attention of players, but also won the favor of the capital market. Many market participants said that they are optimistic about the release of their growth value.
In the "Xianjian World" under the "assists", backed by a strong IP moat of the whole industrial chain in the middle-hand swim, in the capital market is also ushering in a new round of good.
Whether it is the company's "large-scale" share buyback, continuous increase of management holdings, or the arrival of new directors, these changes are not only an important "anchor" of the company's growth value, but also an intuitive representation of its high-quality development.
At present, after the market changes in the past few years, riding on the east wind of the "new wave of AI technology", China's game industry is ushering in the transformation and upgrading of diversified development. Relevant data show that in the first quarter of 2024, whether in the domestic market or overseas market, the overall revenue of the game industry showed a steady growth trend.
As a Hong Kong stock game company with IP game ecology, middle-hand games are expected to usher in a new round of breakthroughs in the future with the help of new quality productivity and the continuous deepening of the IP industry chain.
A number of games enter the harvest period and continue to deepen the moat of the whole IP industry chain.
As the first open world RPG of Xianjian IP, Xianjian World is a self-developed game based on Chinese Paladin IP. At present, the number of bookings for the game has exceeded 4 million and is scheduled to be officially launched within 2024, which is expected to bring considerable revenue to the company.
The three tests of "Xianjian World" not only bring forth the new in the open world setting, game playing and character creation, but also optimize and upgrade the classic worldview of Xianjian IP, introducing a brand-new three-dimensional combat mechanism to bring rich and diverse experiences for players.
It is worth noting that, based on technological innovation and the application of AIGC, mobile games are also integrated into NPC with AI function in "Xianjian World", bringing players a sense of reality and immersion. In the future, the game will also launch VR/MR and host versions, and provide AI pinch face, AI voice, AI action generation and other experiences.
Under the guidance of "Xianjian World", middle-hand games also ushered in the product year in 2024, and a number of IP games gradually ushered in the harvest period.
Among them, "Durou: Shrek College" was launched in January, with more than 100 million running water in the first month.Crashracingps3In addition to the online Mini Game Business Life of Rural Love, more than 10 Mini Game models such as Xinxian Sword waving Sword and Naruto: Muye Master will also be launched this year.
In December 2023, the Legend of the New Fairy Swordsman was launched in Hong Kong, Macao and Taiwan, and won the top spot on the free list of the local Apple App Store in its first month of launch. The middle-hand game said that it will continue to vigorously promote the "New Chinese Paladin's sword-wielding love" mobile game in Hong Kong, Macao and Taiwan, and plans to launch games such as "fighting the mainland: Shrek College", "fighting the Sky: the pinnacle", "fighting the mainland: reversing time and Space" and "Code: FA" in Japan, and will launch "the True three Kingdoms without double hegemony" in Japan to increase the scale of game revenue in overseas regions.
For a long time, to create a highly competitive IP game ecology is the core "small goal" of middle-hand games. As early as 2014, middle-hand games clearly put forward the IP game strategy, and continue to enrich its IP reserves. By the end of 2023, the total number of IP reserves of middle-hand games reached 128; the company operated 26 IP games online, generating 1.7 billion yuan in revenue from IP games.
"IP will certainly become an important resource and barrier for competition in the game industry." Prior to this, Xiao Jian, chairman and CEO of Zhongshou, stressed at the performance conference.
According to the financial report, the company's operating income in 2023 is 26.Crashracingps3060 million yuan, of which authorized and own IP games earned 16%.Crashracingps3.31 billion yuan, an increase of 17.5% over the same period last year, returning to the track of double-digit growth; at the same time, the revenue performance of non-IP games also continued to be solid.
In the field of IP derivatives, middle-hand games further tap the commercial value of IP derivatives. In 2023, the revenue from intellectual property rights licensing of middle-hand games was 257 million yuan, an increase of 74.7 percent over the same period last year. At present, the whole industry chain business of "Chinese Paladin" IP has covered the fields of games, film and television, animation, music, live entertainment and so on. Xianjian IP Universe will further expand its commercial value imagination space.
Buyback to increase holdings and the arrival of new directors to highlight long-term value
For any listed company, whether it is the company buyback, the increase of senior executives, or the arrival of new directors, it not only means the confidence of management and shareholders in the growth of the company's value, but also the cornerstone of the company's long-term development.
At the end of March this year, Zhongshou disclosed a share repurchase plan. The company's board of directors believes that it plans to use no more than HK $100 million to buy back shares in the open market. It is understood that the repurchase of shares will not exceed 10% of the total number of shares issued on June 2, 2023, that is, about 275 million shares, and the shares will be cancelled after the repurchase. Up to now, the company has made a total of 4 buybacks.
A number of market participants believe that for listed companies to buy back shares, on the one hand, the company is in good operational and financial condition and has sufficient and stable cash flow; on the other hand, managers know more about the fundamentals and true value of the company than ordinary investors, and the company is optimistic about its future development prospects.
Company executives also show a long-term optimism on the development of the company's value through increasing their holdings. Since March 2023, Xiao Jian, chairman and CEO of Zhongshou, has increased his holdings for many times in a row, accumulating more than 20 times.
Among them, from April 24 to April 29 this year, Xiao Jian has increased his holdings five times. As of April 29, the latest number of shares held by Xiao Jian was 785 million shares, and the proportion of positions increased to 28.53% from 28.39% on April 24.
Not only the management of the company is optimistic, but also the head companies such as Pearl River Investment Management (Guangdong Zhujiang Investment Management Group Co., Ltd.) and Chaojing Group also use "real gold and silver" to show their optimism for the long-term development of middle-hand games.
In April this year, Pearl River Investment Management was stationed in Jiang Yukai to join the board of directors of Zhongshang Tour as a non-executive director; subsequently, Zhongshou and Chaojing Group announced a formal strategic cooperation. Zhu Yihang, the controller of Pearl River Investment Management and chairman of Chaojing Group, further deepened the cooperation between its e-sports game pan-entertainment industry and Mid-hand Games.
As a big player in the e-sports circle who has been deeply involved in the industry for many years, Zhu Yihang subscribed for 56.4 million shares of Chinese mobile games through his investment company Wide Fortune as early as 2021 because he was optimistic about Chinese mobile games. It is reported that in this new cooperation, at the capital level, Chaojing Group or its related parties intend to subscribe for or purchase shares in China Mobile Games, and China Mobile Games also intends to launch equity cooperation in the EDG e-sports clubs and MCN institutions under Chaojing Group.
Since the beginning of this year, the prosperity of the domestic game industry has continued to improve. Relevant data shows that investment in the game industry has increased nearly threefold compared with the same period last year. From the perspective of investors, as investors 'confidence in the game industry recovers, the long-term growth value of China Mobile Games will be further recognized. Wen/XI